Simon sits down with Jessie Shi, founder of AJE Healthcare, for a conversation that opens with a cancer diagnosis found during a routine gender scan and ends with a philosophy that reframes what health actually is.
Jessie came from a pharmaceutical background and had every reason to trust Western medicine. Then a routine gender scan flagged something that had nothing to do with the baby. What followed was 13 years of research, confusion, genuine dead ends, and eventually a mission: build the system she needed but couldn't find when she was going through it.
We go deep into why Jessie believes disconnection from your own body is the single biggest threat to your health, why she'd pull out a mirror if you asked her how to be healthier, and why she wouldn't go back and warn her younger self about a single agency deal, even knowing everything she knows now. We also cover what the agency model actually gets wrong from a founder's perspective, and what building a multi-brand in-house team looks like in the middle of the journey.
This episode is about what happens when surviving cancer forces you to rebuild your entire understanding of what health actually means.
