Nobody cares about your brand.They care about what’s in it for them.In this episode of Spill the TEA, Carl Weische breaks down the marketing psychology behind $100,000,000 brands, and why most companies stall at $300K–$700K/month.We explore why expensive rebrands fail, why bottom-of-funnel obsession kills growth, and how elite brands sell to cold, unaware audiences at scale. Carl also unpacks the fine line between persuasion and manipulation, and the mental models that separate average marketing from real leverage.
